"After having tried five other web design companies in the last four years, in Studio Presence we have now found our long term partner for our online business objectives. Studio Presence has gone an extra mile to deliver latest technical solutions and methods keeping our site ahead of the game. Our customers have noticed, talked to others and recommended our new web site to their friends -- I call that, a job well done!".
- T. Hanover
"Studio Presence are truly professional. At every step in the design process, they were patient, creative and on schedule. I have received nothing but positive comments about our website, and would certainly recommend them work to others."
- Randy Bratton
FAQ: Frequently Asked Questions
When deciding to build a new web site, or re-vamp an existing web site, we realize that many questions about the process and final outcome of that web site will arise. Since 1995, we've been in the business of varies types of multimedia and web solutions, we can answer your questions and concerns honestly. We believe in creating a strategy that makes the most of your investment. Here are just a few of our top frequently asked questions.
As with any service, from a technician to a financial adviser, costs vary depending on the requirements. Web design, development, video and print is no different. We appreciate that this is often the first question people want answered, and as such we offer an initial free consultation in which we ask a set of questions to start better understanding our potential clients needs. This allows us to give the client a clearer idea of what is possible within their budget. If you would like a consultation on a future project with us, you can either contact us online or call us toll free at 1.866.265.2854 (international callers can leave their numbers for an immediate call back). We would be delighted to discuss your ideas, assist in the decision making on how to present yourself or your company, project timelines & deadlines, and the overall costs.
what should I include on my site and how should I present it?
The internet at its core is primarily a communication tool. Flashy animation effects, long introduction pages and slow downloading graphics are often counter productive, driving people away to competitor sites that are quicker and easier to access. The best sites look nice but don't rely on complicated effects to achieve it. They promote the information not the designer.
Information design is also a key issue, it is important to make a new site as easy to understand as possible. How quickly can a web site user find contact details? How will they be able to see what is on the site and find the information they are after quickly? This is a fundamental question, especially when translating traditional company literature into online content. Web site users will not be prepared to wade through pages of sales information to find out prices or contact the sales department. Services and products need to be clearly defined and easy to find as soon as people enter the site, and any additional functionality such as search boxes need to be clearly explained and deliver understandable results.
There are no hard and fast rules when deciding on content, but the most important consideration should be to communicate your message succinctly and clearly and always focus your sites structure around your target audience's expectations
why is design important to my business?
The answer to this is simple. Would you buy something from a company with a cheaply and poorly designed interface? Would you trust them with your credit card info? Would they seem like a "real" business? Would you want to visit their location? The answer for most people is NO. Most people will take one look at such a site and go somewhere else, even though that site may belong to a wonderful business with top quality products and services - if your web site doesn't reflect that quality, people will not be inclined to do business with you. Simply put, first impressions are everything for consumers. We feel the quality of your web and graphic design compares to that of a store front. Imagine two business' side by side, one is beautiful and well kept, and one is dilapidated and poorly kept - which one are you more likely to visit?
how can I get noticed on the web?
There a many ways that you can get noticed on the web. From striking and attention grabbing design, to web publishing services, submission to top search engines, and hosting packages with Stats to view your rankings - we offer a wide variety of options to get you noticed on the web. It is also important to know that search engines such as google & yahoo are now basing their rankings in part on a web site's design as well as the quality of its structure. This is just another example of why design is important to your web site.
what kind of business needs web sites?
Every kind! Today's internet has become kind of like a modern day yellow pages for businesses across the world. A lot of people will look up a business on the web to find out more before they visit the actual business. Whether you are a merchant who wishes to sell products online, or a small company who wishes only to have a simple web presence in order to be identifiable online to the public:
Studio Presence has a full line of services that can be packaged and tailored specifically for your needs.
common web design mistakes
One of the most common mistakes in web design is to alienate your visitors by having a "changing" or "disappearing" navigation. In other words, if a web site has buttons that change order, placement, or simply disappear when navigating through the site - that web site will most likely lose any prospective visitors out of sheer frustration. You can read about this topic in more detail below in
the importance of site structure .
Another common mistake in web design is to build a wonderful content-rich site without careful consideration for design. It's important to realize that if your site design says "mediocre", visitors may assume your content is also "mediocre" and not bother to look into it, even if it is excellently prepared content. There is a great deal of importance put on the first impression when it comes to marketing, on the web or anywhere else. Take this into careful consideration when planning your site.
And finally, one of the worst mistakes that web sites commonly make is to literally send your visitor to another site entirely without having even viewed your site for more than a few minutes. This mistake is made when a web site has links spread throughout it that are not set to open in a new window, but rather to replace your site. Once the visitor has left your site, they will most likely lose your page and never come back to it, therefore you have lost your perspective traffic by serving as a "gateway" to another site. This is just one of the many things
Studio Presence carefully considers when developing your web site. There is a great deal of importance put on the first impression when it comes to marketing, on the web or anywhere else. Take this into careful consideration when planning your site.
the importance of site structure
As previously stated in
common web design mistakes. , one of the most common mistakes in web design is to alienate your visitors by having a "changing" or "disappearing" navigation. In other words, if a web site has buttons that change order, placement, or simply disappear when navigating through the site - that web site will most likely lose any prospective visitors out of sheer frustration. When a visitor comes to your web site, they don't know how it works or where the content they're looking for may lie. This is where good navigation techniques come into play. Clearly named buttons including links to every page in your site should be clearly visible and in the same exact order on every page throughout your site, otherwise a user will get "lost" in your site and miss valuable information. A good rule of thumb is that your user should be able to navigate FROM anywhere in the site TO anywhere in the site without having to use their back button. For a user first visiting your site, it's a learning curve. You want to make this experience as simple and straightforward for them as possible to ensure your content will be seen.
Studio Presence can help you to simplify this for your web visitors through the use of elegant, simple, intuitive design and site structure.